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GatherSpace Product Management Blog

5 Critical Mistakes when AB Testing

The practice of AB testing has been so common among the product management community, that most mid level product managers understand the basic concepts and know how to put it in practice. Yet, when pressed about how to push AB testing to the limits and how to really move the needle of the business, most product managers fall flat on their face. This is why it can be very dangerous… Continue Reading

 

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